Business

The Secret To A Better Website: A Brand Blog

The most successful companies in the world have a strong brand blog. Now, their success can be attributed to several factors. But one of those factors is undeniably a strategy-driven online presence that includes a robust brand blog. But what is a blog? Let alone a brand blog? Blogs have been around since the early […]

Why a Virtual Conference Makes Sense & How to do It Right

Conferences and meetings have evolved, and gone are the days where they have to happen in person, as we know. Of course, the best events do take place in person because people have the chance to meet others. However, doing a virtual conference is an excellent way to get any organization on the map. For […]

How AI is Revolutionizing Web Development

It’s an exciting time to be in web development. Frankly, it’s astounding how quickly tech advances are evolving. While it’s fun for web developers, it could be a headache for brands. As we know, artificial intelligence is disrupting everything in society and business. And its groundbreaking innovations are also affecting web development. In this article, […]

How to Improve Your Brand Identity and Why

Brand Identity is the characteristics that allow consumers to identify your brand. Have you ever seen a yellow M and immediately thought French Fries or Burgers? What about a silver apple? Or a black check mark? If you can guess these brands, then you have witnessed awesome brand identity! What is it? So, What exactly […]

How WGA & SAG Strikes Will Affect The Future Of Marketing

We’re about five months into a WGA (Writers Guild of America) strike, and three months into the SAG-AFTRA (Screen Actors Guild) strike, and it finally looks like movement is being made. By the time this article is published, the WGA strike may very well be over and thousands of writers back to work. And it’s […]

Affordable Must-Have Tools for Content Creation

When it comes to creating content, quality makes all the difference.  From video stability to appropriate sound, creating scroll-stopping content requires the right tools. Luckily for all of us, there’s Amazon! We’ve compiled our favorite content creation tools for individuals and small businesses that won’t break the bank but will transform and elevate your future […]

Fortune Telling Marketing Analytics: Predicting ROI

Something that’s always fun is the magic arts, tarot, or crystal balls. And even in the digital age, many people love to see what they’re all about, but what’s it got to do with marketing? Well, it’s a fun way to take a cool journey into the world of Fortune Telling Marketing Analytics. The reality […]

Working From Home Tips: How to Master Remote Work

Since 2020 the shift to remote working has expanded across the country. Some people miss the office environment, while others fully embrace the hottest new trend, working from home. During the pandemic, 57% of Americans transitioned to working from home. Now, in 2022, over 35% of Americans still work from home. And an additional 23% […]

Creating a Podcast with Jess Does Podcasting

The chances are that you probably listen to a podcast regularly—or at least have listened to one at some point or another. And why not? According to Statista, an estimated 100 million Americans listen to podcasts. They’re great, informative, challenging, and educational. Moreover, there seems to be a podcast for nearly anything. So, it’s no […]

SEO Optimization Tips: New Business Edition

SEO (Search Engine Optimization) can seem daunting for any new business owner. But SEO can help businesses of any size by driving increased traffic, credibility, and improved user experience. It not only helps your customers find what they’re looking for faster, but it helps give you a competitive advantage. It’s never too late to brush […]